This startup’s software can manage your storage, all inside the server

Gigaom

Although we’re still a ways away from seeing the data deluge that’s sure to come as the internet of things becomes more mainstream, that doesn’t mean storage startups aren’t busy creating technology designed to handle the flood of data.

Launching Wednesday, a new Sunnyvale-based storage startup called Springpath is flaunting its solution to the oncoming data deluge: a software-designed storage strategy that promises to allow customers to more efficiently store data in their server infrastructure without having to buy more hard drives.

Springpath, like other software-defined-storage startups like Primary Data and Qumulo, believes that modern-day data centers for the likes of a typical business (not the Googles or Facebooks of the world) are “highly fragmented” and littered with too many hardware appliances from multiple vendors, explained Springpath CEO and CTO Mallik Mahalingam. Compounding the problem is that each appliance has its own management plane that conflicts with the other…

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